When to choose LinkedIn Ads?
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You sell to businesses
Services, software, consulting, training: your customer is an identifiable professional.
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Your target is precise
Managers of SMEs in one industry, HR leads, buyers in one region.
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Your average order is high
A qualified contact is worth LinkedIn's higher cost per click.
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You are hiring
Make your company known to the profiles you are looking for.
When LinkedIn Ads is not the best choice
To sell to consumers, or with a low average order value, LinkedIn Ads is too expensive: Meta Ads or Google Ads will be more profitable. And with no content to offer (guide, demo, meeting), campaigns struggle to convert.
What we build with LinkedIn Ads
Set-up
Ad account, LinkedIn tag, conversions and access.
Lead generation
Pre-filled built-in forms connected to your CRM.
Sponsored content
Case study, practical guide or invitation shown to the right audience.
Retargeting
Site visitors and people who watched your videos.
LinkedIn Ads: taking over what is already in place
Campaigns launched from the page with targeting that is too broad, no LinkedIn tag, form leads never collected: we take over the ad account, install the tag, connect forms to your CRM and tighten the audiences.
LinkedIn Ads: related services and budget
Indicative budget
Campaign management from €290 per month (paid search package). The ad budget is paid directly to LinkedIn, in your name. A full B2B strategy is available with the digital marketing package from €490 per month.
Frequently asked questions: LinkedIn Ads
The cost per click is higher than on Meta or Google. It is justified when a qualified contact is worth a lot, which is often the case in B2B.
The page publishes to your followers. Advertising reaches people who do not follow you yet, chosen by their professional profile.
Yes, LinkedIn lets you target by country, region or city and combine several areas in one campaign.
They must be contacted quickly. We connect forms to your inbox or CRM so nothing gets lost.