SEO Consultant

Organic search follows a logic that is simple to state and long to apply: Google ranks pages it can read, that precisely match a search intent and that other websites trust. The SEO consultant works on these three dimensions in that order, because optimising the content of a site Google cannot crawl properly is pointless. They also offer a rare kind of judgement: saying which searches are out of reach in the short term, and which can be won quickly.

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How we work

What we do

The assignment always starts with a quantified review: current rankings, indexed pages, speed, competition. Without this baseline, it is impossible to measure the effect of the actions taken or to know whether the budget invested is delivering a return.

  1. 1

    Quantified review

    Recording of rankings, organic traffic and the site's technical health before any work begins.

  2. 2

    Search intent analysis

    Identification of the searches your customers actually use and of those that lead to a purchase.

  3. 3

    Priority technical fixes

    Resolution of crawling blocks, indexing errors and speed issues.

  4. 4

    Content optimisation and production

    Rewriting of strategic pages and creation of content that answers prospects' questions.

  5. 5

    Link building and measurement

    Earning relevant links and monthly tracking of rankings, traffic and conversions generated.

Tools

Tech stack & tools

The technologies and platforms we use for this type of assignment.

  • Google Search Console
  • Semrush
  • Screaming Frog
  • Ahrefs
  • Google Analytics

Methodology

Systematic prioritisation by impact versus effort, and before-and-after measurement for each batch of actions. Decisions are made on figures, never on impressions.

Deliverables

What's included

A detailed list of what you receive at the end of the assignment.

  • Complete technical and semantic audit
  • Keyword and competitor research
  • Prioritised, costed action plan
  • Optimisation of strategic pages
  • Detailed content recommendations
  • Ranking and organic traffic tracking
  • Monthly report with commentary
  • Follow-up phone call

Indicative timeline: Audit in 2 to 3 weeks, first measurable effects from the 3rd month

Skills

Training & certifications

The core skills and continuous learning behind this area of expertise.

  • Official Google Search Central documentation followed continuously
  • Proficiency with Semrush, Ahrefs and Screaming Frog
  • Constant monitoring of algorithm updates and their observed effects
  • Technical knowledge of Core Web Vitals and JavaScript rendering
  • Ongoing training in local SEO and structured data
Expertise

Experience & expertise

The kinds of assignments this expertise covers day to day.

  • Complete SEO audits for showcase websites, e-commerce sites and applications
  • Local SEO strategies for local businesses
  • Website migrations that preserve existing rankings
  • Setup of ranking tracking and performance dashboards
Our commitments

Why choose us

No ranking guarantee

Nobody controls Google's algorithm. We commit to actions and indicators, not to promises that cannot be kept.

Revenue before traffic

A thousand visitors with no intention to buy are worth less than a hundred qualified visitors.

Full access to your data

You remain the owner of your Search Console and Analytics accounts, with permanent access to the reports.

Cumulative work

Every optimisation made keeps producing results after the assignment ends.

Pricing

Our packages

Indicative prices, adjusted after we discuss your project.

One-off audit

from €490

Complete diagnosis

  • Technical and semantic audit
  • Competitor analysis
  • Prioritised action plan
  • Debrief with commentary
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Strategic assignment

from €1,500 / month

Competitive industries

  • Extended semantic strategy
  • Increased content volume
  • Premium link building
  • Team support
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All our prices are indicative. Contact us for a free personalised quote.

Go further

Related services

The services this expertise is most often involved in.

SEO & organic search

Appear on the first page of Google and attract qualified traffic for the long term.

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Digital marketing

A complete strategy to attract, convert and retain your customers.

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Digital consulting & audit

A complete diagnosis and a tailored digital strategy for your business.

Learn more
Frequently asked questions

Expertise FAQ

Three to four months for the first noticeable changes, six to twelve months for a clear effect on incoming enquiries. Any shorter timeline promised by a provider should ring alarm bells.

Rarely. Most websites can be optimised as they are. A redesign is only necessary if the technical structure prevents indexing or good speed.

We can write it or provide detailed guidelines for your team. Your in-house experts often produce the best content once they are guided on structure and keywords.

By tracking conversions from organic traffic, not just rankings. That is why setting up analytics tracking is part of the assignment.

The optimisations made stay in place and keep generating visits. However, rankings may erode if your competitors keep investing.

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