Two to four weeks between the scoping interview and the debrief, depending on the size of the website and the number of channels to analyse.
Yes, entirely, with its documentation. You can hand it to another developer at any time.
Yes, with your products, customers and orders carried over, and redirects set up to preserve the search rankings you have built.
Through testing at realistic volumes before going live, and an architecture that allows resources to be added without rewriting everything.
Rejections always state the reason. We fix it and resubmit; support through to approval is included in our packages.
By tracking conversions from organic traffic, not just rankings. That is why setting up analytics tracking is part of the assignment.